AI Insights · Timothy · October 2022
Top 5 Consumer Finance Apps in Ghana Q3 2022: Unified Platform Performance
In Q3 2022, the top consumer finance apps in Ghana saw varied trends in downloads and active users. Explore the performance metrics of these apps as reported by Sensor Tower.
During the third quarter of 2022, the top five consumer finance applications in Ghana displayed diverse trends in weekly downloads and active users on a unified platform. Here’s a closer look at how each app performed:
Fidelity Bank Ghana experienced fluctuations in weekly downloads, starting at 9.6K in late June and dipping to 5.9K by mid-September, before slightly recovering to 6.3K by the end of the quarter. Weekly active users showed a steady pattern, beginning at 34.7K and maintaining around 33K towards the end of September.
Ecobank Mobile App showed consistent weekly downloads, beginning at 4.3K in late June and ending at approximately 3.6K by late September. Active users started at 23.9K and saw minimal variation, closing the quarter at around 23.7K.
GCB Bank Mobile App had modest download numbers, starting at 1.4K in late June and dropping to 366 by mid-September, with a slight recovery to 855 by the end of the quarter. Data for weekly active users was not available.
Access Bank (Ghana) Plc saw variable download trends, starting at 1.7K in late June, dropping to a low of 200 in mid-September, and then surging to 1.6K by the end of the quarter. Active users began at 3.4K and fluctuated slightly, ending at 3.7K in late September.
Absa Ghana experienced a drop in weekly downloads, from 1.8K in late June to just 174 by the end of September. Data for weekly active users was not available.
For more detailed insights and analytics, visit Sensor Tower.
